Search Engine Optimisation (SEO) is the process of encouraging Google and other search engines to understand what your website is about in order to attract relevant traffic, resulting in enquiries and sales.
If you are new to the SEO game, and you search for your business name, it’s quite possible you will already rank #1. But what happens if you search for a product or service you offer, are you still on the first page of Google results? Unlikely.
Take this scenario – you own a plumbing business and you have a simple, three page website about your business. Your site may attract some local traffic if you’re lucky, but generally your only new enquiries are through clients that are happy with your work and tell a friend your business name. Do you want to turbocharge your business growth beyond referrals?
Entrust your SEO campaign with an experienced Gold Coast search engine optimisation specialist who has delivered outstanding results for clients, time and time again.
Using our techniques and keyword research, we will work with you to tailor the content on your website, so that every page has its own unique keyword allocated to it to attract specific traffic. This includes a focus on dedicated pages to your offered services, for example, gas plumbing, blocked drains, hot water installations and so on.
This will ensure your business is not only attracting people searching for your name, but also if they are looking for a “plumber” only. This means the net is cast a lot wider and you’re attracting more potential clients and increasing business turnover. That is SEO, and that’s what we do best!
If you are a local Gold Coast business, or a national or international business, SEO Web logistics has the SEO experience and expertise that you need to be found online.
Content marketing remains an important part of any successful SEO strategy, and many SEO specialists argue it is actually increasing in importance.
Over the years, many concerned business owners have reached out to us in an effort to reverse their sudden and dramatic Google rankings drop.
Do you have a business that relies on local customers? If so, you need Google My Business optimisation.
Conversion Rate Optimisation is the practice of increasing the amount of online sales and leads on your website, without increasing the amount of web visitors.
When was the last time you actually opened a phone book and looked for a local service? It doesn’t happen anymore, and instead most people simply “Google it”.
Make no mistake, search engines are a major avenue that your potential customers use when researching products and services. And as more and more businesses have an online presence, it’s become more difficult than ever it becomes to be found. Don’t let your business be left behind, get yourself online, and if you are already, have your site optimised so you are found.
If you have decided that a search engine optimisation campaign is what your business needs, contact one of our friendly staff at either our Gold Coast or Brisbane office, we look forward to helping you.
Each month, we present our clients with detailed monthly reports on what we have achieved, explain the reports in detail to our clients and offer suggestions on how to improve their marketing.
Our success as a business is reflected in the results of your SEO campaign. We’re proud of the fact that we have had clients for almost a decade. And we continue to grow based on word-of-mouth referrals.
We work with clients of all sizes – from small local trades to multi-national companies. We recognise that all every client has individual needs, and each wants different things from their SEO campaign. We are flexible, understanding and want the best for you and your business budget.
If you have decided that a SEO campaign is what your business needs, contact one of our friendly staff at either our Gold Coast or Brisbane office, we look forward to helping you.
Every effective SEO campaign requires planning. It is here that we learn about your business and the objectives that you desire to be achieved, from which a strategy is developed. Whether you have existing marketing personnel who need expert leadership or require a complete marketing solution, we have the resources to ensure your business’ success.
Keyword research is vital to determining what phrases consumers in your industry are searching for. It helps us identify lucrative search terms and allows us to structure your site in such a way that guarantees maximum exposure for your business whenever one of these phrases is entered into a search engine.
Audits help identify areas of the site that may be harming the user experience and the health of your website, such as broken links and poor quality backlinks. It also helps us remedy any lingering meta data issues that may exist, such as duplicate page titles and descriptions which are undesirable for search engine optimisation .
On-page SEO comprises the most critical elements of search engine optimisation. This includes optimised page titles, descriptions, headers and well-written and well-structured body content.There is a whole litany of elements that constitute good on-page SEO practices. We also ensure your website is organised in a manner that makes navigation logical and effortless.
If your site has been hit with a Google penalty, it’s rankings are decimated, with the site often being sent to page 10 or worse for organic results. This means that your site is effectively invisible to search engine users, having a catastrophic impact on traffic. Thankfully, we have extensive experience in helping businesses recover from Google penalties. For more information, visit our Google Penalty Recovery services page.
Whilst it is possible to obtain backlinks and ‘link build’ by simply adding your website to online directories and other sources that allow you to publish your web URL, the only links that really matter in modern day SEO are ones that originate from high quality sources that are relevant to your industry. We achieve this through content marketing.