Synthetic Flooring Company

This client is a supplier of outdoor and in-home flooring solutions, with a presence on the Gold Coast and in Brisbane.

Project highlights

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Synthetic Flooring Company

Synthetic Flooring Company's Digital Presence Skyrockets Thanks to Outstanding SEO Results

Our client’s competitors consisted of prominent nationwide brands that provided the same products as they did, so it was made clear to them at the beginning, that achieving the keyword goals would not happen within a short timeframe.

Challenge

This synthetic flooring solutions company came to SEO Web Logistics with a bold request. They wanted us to get them ranking number 1 on the Gold Coast in organic search, for their 3 most lucrative service offerings:

  1. Composite Decking
  2. Hybrid Flooring
  3. Artificial Grass

Solution

Many of the client’s most valuable keywords were tied to their eCommerce category pages, so it was important to ensure that the on-page content was of a high quality and matched the search intent of their target audience. The client was asked to provide content for these pages, to satisfy Google’s E-E-A-T (Experience, Expertise, Authoritativeness and Trustworthiness). Additionally, to help the client compete with their established nationwide competitors, it was crucial to create consistent backlinks from niche-relevant, reputable websites.

Outcome

Keywords

As of April 2nd, 2024, our client now ranks in 1st place for their ‘Holy Trinity’.

#1

Composite Decking Gold Coast

#1

Hybrid Flooring Gold Coast

#1

Artificial Grass Gold Coast

Gallery

Work showcase

Web Traffic

The client’s website has seen strong performance over the past 12 months.

Case studies

More results

After more than a decade, we’re proud of our results we have achieved for our clients. We are
passionate about the work we do and, when it pays off and the client gets the results they are after, it
puts smiles on our dials.

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Contact Us

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(07) 5641 0224